Obviously the likes of Facebook, Twitter, Craigslist, Google and others are brilliant at turning user content into their content. It’s a common thread that makes them so successful. Besides sheer usefulness and utility donutag aims to buffer just cool with a paycheck. Cool has its limitations, but these are certainly models to mimic.
Expecting people to provide free content has its limitations. Classy content comes with incentive. The simple nature of donutag allows for content providers to trade ad space for their input. Since the bureaucracy and complexity of placing a simple ad is chopped to almost nothing, freelancers, independent contractors, entrepreneurs, micro-businesses, medium and large businesses, nonprofits, government and community offices and individuals — to name a few — can participate and make money for their resourcefulness. This scenario plays well into an economic future that relies less on big corporate jobs. This can only be achieved with local control oversight.
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